Giving a journalist a quote is a communications opportunity but instead of seizing this chance, too many organisations serve up dull, turgid waffle.
What makes a good news story? More or less the same things that make a good book, play or film.
Journalists get more press releases sent to them every day than they can ever read.
There are communications professionals who are afraid to ask journalists what they need to write a story.
I am an experienced British journalist based in Brussels, and available for freelance journalism, writing, editing, media training and moderation. See my LinkedIn page for my CV and follow me … Continue reading
When I was media manager for the European Private Equity and Venture Capital Association, my work included writing and editing press releases, speeches, blogs and publications such as the Annual Report … Continue reading
The European Commission has decided to put on hold plans for strict capital adequacy rules on workplace pensions that would have put many people’s retirement at risk. They would have … Continue reading
Venture capital investment can help innovative start-ups, encouraging them to expand into new international markets and grow as companies. We caught up with Dr Julie Curran, of Scottish Equity Partners … Continue reading
Steven Maijoor, the chairman of the European Securities and Markets Authority (ESMA), said supervisors and policymakers were looking for alternatives to bank finance, such as private equity investment, to help … Continue reading
Venture capital has an important role in bringing innovation to the market and it’s up to policymakers to create an environment which allows this to happen. That’s the view of … Continue reading